Congratulations to Asst. Prof. Dr. Ake Pattaratanakun on his Appointment as President of the Marketing Association of Thailand

Huge congratulations to Asst. Prof. Dr. Ake Pattaratanakun, Head of the Marketing Department at Chulalongkorn Business School (CBS) — Thailand's top-ranked university — on being appointed as the President of the Marketing Association of Thailand (MAT). We also want to celebrate his incredible success as an author. His book, "Marketing 0.1" (Customer 0.1), has officially become an all-time #1 Best-Seller in Thailand.